Ichsan Rosadi, Syahmardi Yacob, Tona Aurora Lubis

THE INFLUENCE OF INCOME EXPECTATIONS, ENTREPRENEURIAL KNOWLEDGE AND ENTREPRENEURIAL MINDSET ON THE INTEREST IN ENTREPRENEURSHIP OF CIVIL SERVANTS IN THE REGIONAL FINANCIAL AND REVENUE MANAGEMENT AGENCY OF JAMBI PROVINCE

Social Science

This study investigates the influence of income expectations, entrepreneurial knowledge, and entrepreneurial mindset on entrepreneurial intention amon...

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Lusiana Pransisca Simarmata, Novita Ekasari, Novitasari Novitasari

The INFLUENCE OF INFLUENCER MARKETING AND SOCIAL MEDIA MARKETING ON PURCHASE DECISIONS AT TEANOL CAFÉ, JELUTUNG BRANCH, JAMBI CITY

Marketing

This study aims to determine the effect of Influencer Marketing and Social Media Marketing on Purchasing Decisions at Café Teanol, Jelutong Branch, Ja...

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Desta Fitriana, Johannes Johannes, Novita Ekasari

The BEHAVIOR OF MUSLIM Z GENERATION WITHIN TIKTOK APLICATION

Marketing

The purpose of this study is to explain the influence of fashion trends, promotions, and online shopping preferences on the purchasing decisions of Mu...

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Yayuk Sriayudha, Ade Octavia, Lucky Enggrani Fitri , Ahmad Dylan Al Muzzaky

STRENGTHENING FUTURE ORIENTATION, ENTREPRENEURIAL ORIENTATION, AND ENTREPRENEURIAL COMPETITION TOWARDS THE RESILIENCE OF FEMALE STUDENT

Management

Female’s entrepreneurship is increasingly recognized as a vital economic force in various countries. Female students engaged in entrepreneurship play...

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Muhammad Alkubbarul Hafiz, Novita Ekasari, Husni Hasbullah

The RELATIONSHIP BETWEEN FILM SEQUELS AND TICKET & MERCHANDISE PURCHASE DECISIONS FOR SPIDER-MAN: NO WAY HOME WITH CONSUMER SATISFACTION AS AN INTERVENING VARIABLE

Marketing

The film industry has experienced rapid growth in recent decades, with sequels playing a crucial role in maintaining audience engagement and increasin...

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Sekar Chornelia Bandi, Rolland Fanggidae, Debryana Y Salean, Apriana H.J Fanggidae

The INFLUENCE OF SEGMENTING, TARGETING AND POSITIONING (STP) STRATEGIES ON SALES VOLUME AT PT. BALIYONI SAGUNA DENPASAR

Marketing

The purpose of this study was to determine the effect of segmenting, targeting and positioning strategies partially and simultaneously on sales volume...

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Zhafira Nisa Wulandari, Muhammad Alifh Akbar, Adinda Hanung Hananditya, Marsa Farah Zulfana, Mianda Putri Avisa, Dilla Rachmawati Efendi, Li Gu Yi, Dwi Mela Saihaloknya

UNPACKING TOURIST SATISFACTION IN HOTELS: A MULTI-DIMENSIONAL ANALYSIS BASED ON HOTEL TYPE, LOCATION, AND ONLINE REVIEW PLATFORMS

Management

This study explores the complex and multidimensional factors that influence tourist satisfaction in the hospitality industry, focusing specifically on...

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Teuku Muzaffarsyah, Bobby Rahman, Naidi Faisal, Fidhia Aruni, Rifki Elindawati

FROM PEACE AGREEMENT TO POLITICAL ARENA: WOMEN’S PARTICIPATION IN POLITICS AFTER 15 YEARS OF THE MOU HELSINKI IN ACEH

Gender

The Helsinki MoU is the peace agreement signed on August 15, 2005, between the Government of the Republic of Indonesia and the Free Aceh Mo...

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This study addresses a critically important and timely subject: the effectiveness of peace agreement provisions for women's political participation, s...

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Alva Beriansyah, Arfa'i, Hatta Abdi Muhammad

THE EVALUATION OF THE COAL TRANSPORTATION GOVERNANCE POLICIES IN JAMBI PROVINCE

Policy, Administration

This research is aimed at evaluating the policies issued by the Jambi Provincial Government in order to organize coal transportation. Since...

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This paper, titled "The Evaluation of the Coal Transportation Governance Policies in Jambi Province," addresses a highly relevant and pressing issue c...

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Hasan Mustapa, Nanang Zulkarnaen, Putri Feny Yuniarti

SACRALIZATION OF PANCASILA: IDEOLOGY AND REPRESSION IN THE IMPLEMENTATION OF THE PANCASILA IDEOLOGY DEVELOPMENT BOARD (BPIP) AND GUIDELINES FOR THE APPRECIATION AND PRACTICE OF PANCASILA (P4)

Politics

Pancasila's role has become an unavoidable topic of dispute. For intellectuals, Pancasila should be an open ideology. The authorities frequ...

Review:

This paper tackles a highly pertinent and enduring debate concerning the nature and implementation of Pancasila in Indonesia: whether it functions as...

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