Explore cutting-edge research in Halal science and management. A peer-reviewed journal for scholars and practitioners in the global Halal industry.
The usage of sportwear by Muslim women athletes, and the specialty needs facilities for the Muslim athletes including Muslim women athletes and the knowledge of regulations or guidelines that have been set by JAKIM for Muslim women in sports. This st...
The increasing global demand for halal meat, propelled by the expanding Muslim population and heightened consumer awareness, has transformed halal meat production into a profitable sector for both Muslim and non-Muslim countries. This increase has pr...
Equity-based financing lies at the heart of Islamic banking’s ethical promise, yet its real-world adoption remains limited. This study brings together findings from 47 empirical studies and 129 correlations to explore what drives or hinders stakehold...
Korean cuisine is fast gaining international acceptance, particularly among younger generations, since Korean pop culture has established itself as a media powerhouse. Muslim customers are not excluded from having a strong enthusiasm in and desire fo...
In the age of digital transformation, social media has emerged as a powerful platform influencing consumer behavior across various sectors, including the halal industry. This study aims to explore how social media influencers shape halal consumer beh...
Halal integrity is central to brand trust, especially in Muslim-majority markets where consumers demand authenticity, ethical practices, and strict adherence to Islamic dietary principles. Despite Malaysia’s global status as a halal hub, the industry...
This article explores the Islamic dietary laws regarding halal and haram animals as derived from the Qur’an and authentic hadis. The fundamental principle in Islamic jurisprudence is that all good and wholesome (ṭayyib) things are permissible, while...
The primary purpose of Halal Assurance practices is to support an industry that upholds Islamic morality and ethical standards, guaranteeing that consumers are receiving not only permissible but also safe and healthy food. This study explores the dif...
In today’s algorithm-driven digital age, Islamic and Halal content is often promoted not for its authenticity or quality, but for its ability to attract engagement, frequently amplified by deceptive artificial intelligence (AI) systems. This article...
Food crime is a serious issue often occurs within the food industry. It also impacted halal food supply chain, where halal integrity can no longer be maintained due to unethical act of food crime. Various studies has discussed on food crime, however,...
The Muslim-Friendly Hotel (MFH) is a concept introduced by the hotel industry to cater for a market segment that seeks accommodations that meet specific characteristics. Despite the increase of MFH establishments worldwide, research in this area is s...
Trading is a daily human activity aimed at fulfilling basic needs, providing comfort, and generating income through profits. Islam does not prohibit this activity; in fact, according to al-Jarjawi, trading falls under the category of collective oblig...
Investing in Islamic unit trust funds involves complex decision-making influenced by factors such as attitudes, subjective norms, perceived behavioural control, religiosity, and the character of unit trust consultants. This paper examines the relatio...
Lawsonia inermis L. commonly known “inai” (henna) has long been recognized in Malay ethnobotanical practices as a natural dye, particularly for coloring grey hair, treating minor wounds, postnatal care, circumcision wounds, and various skin inflammat...
The Islamic hospitality industry in Malaysia has witnessed rapid growth in line with the increasing awareness of Muslim travelers regarding the importance of Shariah-compliant accommodation services. However, the existence of various labels such as M...
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