ASEAN Journal on Hospitality and Tourism

0.0 (0 ratings)

Management

12 views

Articles in this Journal

Holiday Economics: Perspectives and Experiences from Hospitality Professionals

This research examined the perspectives and experiences of hospitality professionals on the resurgence of the Philippine Holiday Economics Law, first enacted in 2007, discontinued in 2010 under the Aquino administration, and revived in 2022 during th...

View Full Research

Community Participation in Sustainable Cultural Heritage Tourism in The Braga Tourism Village

This study aims to examine community participation in the development of sustainable cultural heritage tourism in Braga Tourism Village, Bandung City. Initiated by the Bandung City Office of Culture and Tourism (DISBUDPAR) through a top-down approach...

View Full Research

Decoding the Dining Atmosphere: Ambient Conditions and Customer Satisfaction in Restaurant Servicescapes

This study investigates the effects of ambient conditions, one of the essential dimensions of the Servicescape Model, on restaurant customer satisfaction. Ambient conditions like lighting, music, scent, and temperature are extremely influential in sh...

View Full Research

Retrospective Overview of Medical Tourism and Related Research: A Bibliometric Analysis

The study presents a comprehensive knowledge mapping and bibliometric analysis of medical tourism research to understand global trends and directions. The exponential growth in medical tourism is driven by factors such as cost savings, access to spec...

View Full Research

Unveiling the Dynamics: An Inclusive Study on How Social Media is Impacting Purchase Intentions in the Ever-Evolving Travel World

This research explores the notable changes brought about by“social media on consumers' buying intentions in the travel sector. To achieve this, we utilized Davis's Technology Acceptance Model (TAM) from 1989, while introducing two additional factors:...

View Full Research

Preferences of Indonesian Netizen Towards Tourism: Does Demographics Matter?

This study aims to describe the preferences and relationships between preference attributes and demographic profiles of Indonesian netizens. This research uses a survey approach by distributing questionnaires through various online channels. The ques...

View Full Research

Digital Mediation and Community Narratives in Heritage Tourism: Reframing Authenticity in Melaka, Malaysia

This study examines how digital media and grassroots community participation mediate the experience of authenticity in Melaka, Malaysia, a UNESCO World Heritage city. Drawing on qualitative interviews with twenty participants, we apply the Cultural A...