Shofia Rizka Julianti, Agung Fatwanto

Analysis of the Application of Artificial Intelligence (AI) in Halal Product Supply Chain Management: A Systematic Literature Review

Introduction

Analysis of the application of artificial intelligence (ai) in halal product supply chain management: a systematic literature review. Systematic review on AI in halal supply chain management. Discover how AI improves efficiency, integrity, and consumer trust, despite adoption challenges.

Abstract

The development of globalization has made digital technology play an important role in increasing the efficiency of supply chain management to ensure that its products are truly halal at the point of purchase for consumers. The technology that plays an active role in supply chain management is artificial intelligence (AI). This study aims to determine the effectiveness of implementing AI in halal product supply chain management. The object of this study is a scientific article that implements AI technology in halal product supply chain management with a qualitative approach through the Systematic Literature Review (SLR) method. Literature studies were conducted using Google Scholar and Science Direct to obtain detailed and up-to-date information on the topics to be studied. This study found 12 AI models that can be used in supply chain management. However, its implementation in the field of halal supply chains has not been widely implemented. This study also found that the implementation of AI in the halal product supply chain can improve operational efficiency and improve supply chain performance. However, successful adoption depends on technological readiness, good collaboration between technology and human expertise, and consumer trust. Investing in AI-based systems can significantly improve supply chain integrity and consumer trust.

Review

This systematic literature review addresses a highly pertinent and increasingly critical area at the intersection of technological advancement and ethical consumer demands: the application of Artificial Intelligence (AI) in Halal product supply chain management. The authors set out to determine the effectiveness of AI implementation in this specific domain, acknowledging the challenges posed by globalization and the imperative to ensure product integrity for Halal consumers. Employing a qualitative approach via a Systematic Literature Review (SLR) across prominent databases like Google Scholar and Science Direct, the study aims to synthesize existing knowledge and identify current trends and gaps, providing a timely exploration of a complex and evolving landscape. The review yields several significant findings. Notably, it identifies twelve distinct AI models applicable to general supply chain management, yet critically observes that their specific implementation within the Halal supply chain remains underdeveloped. Despite this, the study posits a strong potential for AI to substantially enhance operational efficiency and overall supply chain performance within the Halal sector. The authors correctly emphasize that the successful adoption of AI is contingent upon several interconnected factors: technological readiness of stakeholders, robust collaboration between technological systems and human expertise, and the cultivation of consumer trust. This nuanced understanding of both the opportunities and prerequisites is a key strength of the review. In conclusion, this systematic literature review provides a valuable overview of the current state and future potential of AI in Halal product supply chain management. By synthesizing existing literature, it not only highlights the transformative capabilities of AI in ensuring product integrity and efficiency but also underscores the critical challenges and dependencies for successful integration. The paper serves as an excellent foundational resource for researchers seeking to delve deeper into specific AI applications in this niche, and for industry practitioners contemplating technological investments. Its findings strongly advocate for strategic investment in AI-based systems to enhance supply chain integrity and bolster consumer confidence in the rapidly evolving global Halal market.

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