Aska Juta Tafrika Putra, Alberto Donny Gunawan, Novella Susanto, Abdul Rohman

IoT-Enabled Platform for Sustainable Used Cooking Oil Collection in Culinary SMEs and Restaurants

Introduction

Iot-enabled platform for sustainable used cooking oil collection in culinary smes and restaurants. Throily: An IoT platform enabling sustainable used cooking oil (UCO) collection in culinary SMEs & restaurants. Enhances efficiency, reduces pollution, and fosters a circular economy.

Abstract

Purpose – This paper aims to design an innovative business model through a sustainable used cooking oil (UCO/minyak jelantah) management platform as an alternative solution to improve the effectiveness of UCO disposal and collection among restaurants and culinary SMEs. The study is motivated by the generally low adoption of proper UCO management practices in Indonesia, which contributes to environmental pollution and potential public health risks. Methodology/approach – This research applies the Business Model Canvas (BMC) to develop a technology-enabled solution, namely Throily, an ecosystem that combines IoT-based automatic volume recording with a digital application that connects SMEs and restaurants with UCO collectors to support safer and more transparent collection processes. Findings – The proposed Throily business model offers a clear value proposition: safer handling, improved operational efficiency, and transparent UCO collection, while also providing financial incentives for participating businesses. The primary target segment consists of restaurants and culinary SMEs in West Jakarta that generate UCO regularly yet lack efficient storage and pick-up systems. Financially, the model demonstrates sustainability potential through diversified revenue streams, including device sales, subscription programs, in-app advertising, and collaborations/partnerships. Novelty/value – By integrating IoT-enabled tracking with a digital marketplace and community-based collection ecosystem, Throily strengthens circular economy implementation and offers a scalable approach to reducing improper UCO disposal while generating measurable environmental and socio-economic benefits.

Review

This paper presents a highly relevant and innovative approach to addressing the critical issue of Used Cooking Oil (UCO) management, particularly within Indonesia's culinary sector. By designing an IoT-enabled platform named "Throily," the authors aim to overcome the significant environmental pollution and public health risks associated with current inadequate disposal practices. The study's motivation is clearly articulated, highlighting a pressing real-world problem, and its commitment to developing a sustainable business model offers a promising solution that is both timely and impactful. The integration of technology to enhance efficiency and transparency in waste collection is a commendable strength. The methodology, centered around the Business Model Canvas (BMC), provides a structured and comprehensive framework for developing the "Throily" ecosystem. This platform ingeniously combines IoT-based automatic volume recording with a digital application, effectively creating a direct, transparent link between UCO-generating SMEs/restaurants and collectors. The findings clearly delineate a robust value proposition for Throily, emphasizing safer handling, improved operational efficiency, and transparent collection, crucially coupled with financial incentives for participating businesses. The focus on a specific target segment (West Jakarta) and the detailed outline of diversified revenue streams—including device sales, subscriptions, and partnerships—underscore the model's practical viability and potential for financial sustainability. The true novelty and value of this work lie in its integrated approach, harmonizing IoT tracking with a digital marketplace and fostering a community-based collection ecosystem. This comprehensive strategy not only strengthens the implementation of a circular economy but also offers a scalable solution to a global waste management challenge. Throily holds significant promise for generating measurable environmental benefits through reduced pollution and substantial socio-economic advantages for the involved communities and businesses. While the paper successfully designs a compelling business model, future research could benefit from pilot implementations and empirical validation to rigorously assess its real-world adoption rates, operational effectiveness, and long-term socio-economic and environmental impacts.

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