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Fashion and Beauty Center in Semarang City with an Organic Modern Architecture Approach

Introduction

Fashion and beauty center in semarang city with an organic modern architecture approach. Discover Semarang's new Fashion and Beauty Center, integrating organic modern architecture. Offers shopping, salons, beauty treatments, training, art galleries, and fashion shows for a vibrant lifestyle.

Abstract

As the economy in Indonesia grows, the lifestyle of its people is dynamically changing. There is an increasing interest in fashion and beauty among the population, supported by the tendency of urban Indonesians to follow evolving fashion trends. Clothing (fashion) and beauty are crucial factors in personal appearance, thus creating a demand for facilities that cater to these needs within a single area. Semarang City is part of the mega-urban area known as Kedungsepur (Kendal, Demak, Ungaran, Salatiga, Semarang, and Purwodadi), which is a hub of urban development in Central Java. However, the growth of fashion and beauty in Semarang is uneven, despite the promising potential of the fashion and beauty industries to support local and regional economic growth. Therefore, there is a need for planning a facility that encompasses not only commercial aspects but also educational aspects within one area. The planning of a Fashion and Beauty Center aims to provide facilities to the community of Semarang City to support various activities such as shopping, salons, beauty treatments, fashion training, treatment training, makeup training, art galleries, and fashion shows. The application of a modern organic architectural approach in planning the Fashion and Beauty Center embodies the characteristics of fashion and beauty that are always evolving to be free-spirited, simple, functional, and elegant from year to year, while maintaining a balance with the surrounding environment.

Review

The paper "Fashion and Beauty Center in Semarang City with an Organic Modern Architecture Approach" addresses a timely and relevant topic concerning urban development and evolving consumer lifestyles in Indonesia. The abstract effectively highlights the increasing interest in fashion and beauty, driven by economic growth and dynamic lifestyle changes, particularly within urban areas like Semarang. It identifies a clear gap in the market: despite Semarang's strategic position within the Kedungsepur mega-urban area and the promising potential of its fashion and beauty industries, the current growth is uneven, and there is a lack of integrated facilities catering to both commercial and educational needs. The proposed Fashion and Beauty Center thus aims to fill this void by providing a comprehensive hub for various related activities. The concept for the Fashion and Beauty Center is ambitious and well-defined, proposing a facility that goes beyond mere retail. It envisions a multi-functional space encompassing shopping, salons, beauty and fashion treatments, diverse training programs (fashion, treatment, makeup), art galleries, and fashion show venues. This holistic approach clearly responds to the identified demand for a centralized and versatile area. A particularly intriguing aspect of the proposal is the application of an "Organic Modern Architecture Approach." The abstract explains this choice as a reflection of fashion and beauty's inherent characteristics—evolutionary, free-spirited, simple, functional, and elegant—while simultaneously emphasizing harmony with the surrounding environment. This conceptual link between the architectural style and the core theme of the center demonstrates thoughtful consideration. Overall, this abstract presents a compelling vision for urban development in Central Java, addressing both economic opportunity and community needs. The strength lies in its integrated strategy, combining commercial viability with educational enrichment, thereby fostering local talent and industry growth. Should this project materialize, it holds significant potential to serve as a catalyst for Semarang's fashion and beauty sectors and contribute to the city's identity as a dynamic urban center. For a full paper, it would be beneficial to elaborate on the specific design principles and material choices inherent in the "Organic Modern Architecture Approach," provide a more detailed analysis of the target demographics, and discuss the economic feasibility and long-term sustainability plans for such a comprehensive center. Nevertheless, the abstract successfully outlines a promising and well-considered proposal.

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